Lady A's recent succes & PETA

Lady Antebellum may be riding on the coat tails of their five-Grammy win a few Sunday’s ago, but with this next level of success comes a new level of responsibilities. However, that doesn’t make their return to the No. 1 position on Billboard’s top Country Albums chart any less sweet.

The trio has received over a 200 percent increase in sales over the last week for their now triple-platinum selling album ‘Need you Now,’ which sold about 85,000 copies during a seven day period (according to Nielsen Soundscan data). They also soared from No. 17 to No. 4 on the multi-genre Billboard 200.

The wins at the Grammy’s included Song of the Year, Record of the Year, Country Song of the Year, Country Performance by Vocal Duo/Group and Country Album of the Year. However, Lady A lost a Grammy in the category of Best New Artist to the singer Adele, but their success is linked. Adele released a cover of Lady A’s “Need you Now” with Darius Rucker, which was recorded live at CMT’s Artists of the Year Awards in November. The track is available in Target stores-exclusive version of Adele’s album, ’21.’

With their skyrocketed success comes more attention from fans and others alike, including the People for the Ethical Treatment of Animals. Yes, PETA contacted the country music trio after news of their upcoming performance at the KFC franchisees’ meeting in San Diego on March 3 circulated. In a letter by PETA representatives, Lady A is asked to urge KFC to “heed its own advisory panel's recommendations to adopt less cruel slaughter practices," adding that "birds killed for KFC are routinely scalded to death in defeathering tanks."

PETA and their supporters are asking and hoping for Lady A to use their unique high-profile position to appeal to the company, and are in hopes that KFC will not “turn a deaf ear” due to their public status.

The letter ended with, “"Would you consider asking KFC executives to make a few changes to end the worst abuses of chickens? Let's talk more," and then provided contact information. The full letter can be read HERE [http://www.peta.org/mediacenter/news-releases/Chrissie-Hynde-Asks-Lady-Antebellum-to-Stick-Up-for-Chickens.aspx]

So far, no word has come from Lady A about their stance on the position and what will be done come March 3. Until then, all we can do is wait and see, while enjoying their sweet southern sounds.


Sources: http://www.theboot.com/2011/02/23/lady-antebellum-need-you-now-album-country-charts/

http://www.theboot.com/2011/02/23/lady-antebellum-chrissie-hynde-kfc-peta/